BASSERMANN
BASSERMANN
BASSERMANN
BASSERMANN
Rooted in the Palatinate, Bassermann-Jordan carries a lineage shaped by vineyards, scholars and the quiet discipline of German craftsmanship. This label draws its strength from that same soil - firm, enduring, unmistakably local.
Rooted in the Palatinate, Bassermann-Jordan carries a lineage shaped by vineyards, scholars and the quiet discipline of German craftsmanship. This label draws its strength from that same soil - firm, enduring, unmistakably local.
Rooted in the Palatinate, Bassermann-Jordan carries a lineage shaped by vineyards, scholars and the quiet discipline of German craftsmanship. This label draws its strength from that same soil - firm, enduring, unmistakably local.
INDUSTRY
INDUSTRY
Wine & Packaging Design
Wine & Packaging Design
CLIENT
CLIENT
Bassermann-Jordan (Spec Concept)
Bassermann-Jordan (Spec Concept)
SERVICES
SERVICES
Packaging Design Illustration Art Direction
Packaging Design Illustration Art Direction
YEAR
YEAR
2022
2022
CHALLENGE
CHALLENGE
The historic ex libris offered a world of symbols: order, lineage, clarity. The task was not to reinterpret it, but to let its original voice speak in a way that honors both tradition and present-day precision.
The historic ex libris offered a world of symbols: order, lineage, clarity. The task was not to reinterpret it, but to let its original voice speak in a way that honors both tradition and present-day precision.
APPROACH
APPROACH
The composition follows the calm structure of old German printmaking. Familiar forms, sharpened by time, stand with the confidence of something that does not need embellishment. The heritage of the house remains intact, carried forward through a design that trusts the weight of its own history.
The composition follows the calm structure of old German printmaking. Familiar forms, sharpened by time, stand with the confidence of something that does not need embellishment. The heritage of the house remains intact, carried forward through a design that trusts the weight of its own history.
RESULT
RESULT
A label that feels grounded and sincere - shaped by the same restraint and pragmatism that define the region’s winemaking. Nothing excessive, nothing performative. Just heritage held with clarity.
A label that feels grounded and sincere - shaped by the same restraint and pragmatism that define the region’s winemaking. Nothing excessive, nothing performative. Just heritage held with clarity.
A continuation of a German story that never sought spectacle. A design that respects the vineyard, the family and the craft. Tradition carried forward, one bottle at a time.
A continuation of a German story that never sought spectacle. A design that respects the vineyard, the family and the craft. Tradition carried forward, one bottle at a time.
